Question: When designing an experiment to test Performance Max campaigns, which is a best practice to follow?
- Making sure the Performance Max budget is limited to 10% of other campaigns’ budgets.
- Setting up Performance Max with a comparable CPA or ROAS target to other campaigns
- Establishing a new CPA or ROAS goal for Performance Max campaigns
- Running the Performance Max experiment for one to two weeks before assessing the results
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "Google Ads AI-Powered Performance Ads Assessment" page.