A digital marketing manager has chosen to upgrade keywords to broad match. Which of these behaviors should they incorporate into their routine optimization cadence in order to guide machine learning?

Here is the answer of the question: A digital marketing manager has chosen to upgrade keywords to broad match. Which of these behaviors should they incorporate into their routine optimization cadence in order to guide machine learning?

• Add more phrase and exact match keywords to improve reach.
• Eliminate negative keywords that could block relevant traffic.
• Ignore suggestions to add relevant new keywords.
• Add Customer Match lists with data that is more than 90 days old.

The above question is related to “Google Ads AI-Powered Performance Ads Assessment“. You can find all the updated questions and answers related to to “Google Ads AI-Powered Performance Ads Assessment” on the “Google Ads AI-Powered Performance Ads Assessment Answers” page. If you find the update in question or answers, do comment on this page and let us know. We will update the answers as soon as possible.