Question: A media planner configures an ad to reach users who are in London, using an iPhone, and are on a past purchasers list. If a user in London is using an Android device and is on the past purchasers list, how will the ad server respond?
- It won't serve the ad, as it flags a targeting conflict error in the Verification tab and pauses the ad until the list is removed..
- It will serve a default ad instead, as any mismatch in technology targeting overrides geography.
- It won't serve the ad, because the user must satisfy the intersection of all three targeting layers (AND logic).
- It will serve the ad, because the user meets two out of the three criteria (OR logic).
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