Question: A retailer is running a flash sale ad and a standard branding ad on the same placement. To make sure the flash sale ad gets evaluated and served by the ad server first whenever a user is eligible for both, how should the priority numbers be configured?
- Turn off the priority setting and use creative rotation to force the flash sale asset to 100%.
- Assign the flash sale ad a higher numerical value (e.g., 16) to move it to the top of the queue.
- Set both ads to the same priority number to allow the system to rotate them equally.
- Assign the flash sale ad a lower numerical value (e.g., 1) than the standard branding ad.
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "Campaign manager 360 Certification" page.