Author name: Pankaj Jangir

Question: True or False? To implement an effective social media strategy, you have to be aware of the legal challenges,

Question: A(n) ________ outlines guidelines and best practices for employees to follow on social media. crisis plan advocacy plan social

Question: What’s the first step organizations and brands need to take when establishing a social media policy? Educate employees on

Question: The _________ stage focuses on creating message maps and listening protocols on social media. preparation recovery response crisis Explanation

Question: True or false: Ephemeral stories are quick bits of content, both video and photo, often with fun filters and

Question: True or False? You should revisit your KPIs every 18 months. True False Explanation KPIs should be reviewed more

Question: True or false? Simon Sinek says that people want to buy what you have. They don’t care about what

Question: When it comes to social listening, how do you know which social networks to start with? Start with the

Question: Visual images are usually things like ________. Choose all that apply. photos infographics animated GIFs illustrations Explanation Visual content

Question: Let’s say you conduct a content audit on your competitors and see that they’re having success with live video,

Question: True or false? Humanizing your brand gives you a competitive edge because people like making connections, and they like

Question: Voice refers to: The distinct and steady personality or style of your brand. A particular identity or image that’s