Here is the answer of the question: What determines whether or not an optimization score recommendation appears for a particular account?
- Insights derived from machine learning and simulations that spot potential performance uplift in regards to a marketer’s specific business objective
- There’s no specific focus, with recommendations of all types being surfaced for all individual and manager accounts.
- Recommendations are surfaced any time there’s a perceived need for advertisers to expand their business objectives.
- Insights derived from algorithms that identify changes needed for the largest increase in campaign spend regardless of impact
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