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Where would you go to opt in to the Product Ratings program?

Where would you go to opt in to the Product Ratings program?

Question: Where would you go to opt in to the Product Ratings program?

  • Google Ads
  • Google My Business
  • Product feed
  • Google Merchant Center

Explanation

Product Ratings are managed through Google Merchant Center because the program depends on product review data connected to merchant product listings. Merchants can sign up and submit product reviews through Merchant Center when they are not using a supported reviews aggregator. These ratings can make eligible Shopping ads and free listings more useful by showing aggregated review information. Google Ads controls campaigns, but the Product Ratings program setup is handled through Merchant Center.

Why the other options are incorrect

Google Ads is incorrect because campaign management happens there, but Product Ratings program opt-in is handled through Merchant Center.

Google My Business is incorrect because Business Profile tools do not manage Shopping product review feeds.

Product feed is incorrect because product review participation is not enabled directly inside the feed file.

Source for verification

https://support.google.com/merchants/answer/14549080

The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "AI-Powered Shopping ads Certification" page.

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