Question: Which basic website requirement must everyone follow in order to advertise on Shopping ads?
- Store policy
- Full contact information
- Secure checkout
- Country-specific destination URL
Explanation
Secure checkout is a basic Shopping ads website requirement because payment and transaction pages must protect shopper information. Google requires checkout pages to use a valid SSL certificate and process personal information securely. This requirement helps protect users during purchase actions and supports trust in Shopping ads. A site that does not provide secure checkout may be disapproved or become ineligible for Shopping ads.
Why the other options are incorrect
Store policy is incorrect because clear policies are important, but secure transaction handling is the required basic website requirement here.
Full contact information is incorrect because contact details support transparency, but they are not the checkout security requirement.
Country-specific destination URL is incorrect because destination relevance matters, but it does not replace the need for secure checkout.
Source for verification
https://support.google.com/merchants/answer/6150127
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