Question: Which sponsored ads video product allows you to run streaming TV campaigns to reach audiences who are streaming content?
- Sponsored Brands video ads
- Sponsored Display video ads
- Sponsored TV
Explanation
Sponsored TV is designed for streaming TV campaigns that reach audiences watching content across supported streaming environments. It uses video creative to help advertisers build reach through TV-style viewing experiences. This product is aligned with upper-funnel and mid-funnel goals because streaming audiences may be reached before or during active shopping behavior. It is the sponsored ads video solution built specifically for streaming content placements.
Why the other options are incorrect
Sponsored Brands video ads appear in Amazon shopping experiences and are not used for streaming TV campaigns.
Sponsored Display video ads support display-based video placements, but they are not the sponsored ads product built for streaming TV reach.
Source for verification
https://advertising.amazon.com/solutions/products/sponsored-tv
https://advertising.amazon.com/library/guides/streaming-tv-ads
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "Amazon Sponsored Ads Advanced Certification" page.
