A client would like to better understand how Campaign Manager 360 works. What’s the correct order of steps you’d use to describe Campaign Manager 360’s process?

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  • 1. Campaign Manager 360 selects an ad to use the space. 2. People visit the website with ad space. 3. The ad serves and sends performance information to Campaign Manager 360. 4. Using audience and contextual signals, Campaign Manager 360 supplies a creative option.
  • 1. Using audience and contextual signals, Campaign Manager 360 supplies a creative option. 2. Campaign Manager 360 selects an ad to use the space. 3. People visit the website with ad space. 4. The ad serves and sends performance information to Campaign Manager 360.
  • 1. People visit the website with ad space. 2. The ad serves and sends performance information to Campaign Manager 360. 3. Campaign Manager 360 selects an ad to use the space. 4. Using audience and contextual signals, Campaign Manager 360 supplies a creative option.
  • 1. People visit the website with ad space. 2. Campaign Manager 360 selects an ad to use the space. 3. Using audience and contextual signals, Campaign Manager 360 supplies a creative option. 4. The ad serves and sends performance information to Campaign Manager 360.
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