Question: Where in the Google Marketing Platform can you manage connections across a number of its products?
- Admin Account
- Floodlight Configuration
- Data Management Center
- Integration Center
or
- Data management centre
- Floodlight configuration
- Admin account
- Integration Centre
Explanation
Integration Center is the Google Marketing Platform area used to manage product-to-product connections. It allows linked products to share data across supported Google Marketing Platform integrations. The same management area can show current integrations and available integration options. This makes it the correct place for handling connections across multiple platform products.
Why the other options are incorrect
Admin Account manages administration, but it is not the named connection-management feature.
Floodlight Configuration manages conversion tracking and shared Floodlight settings, not broad product integrations.
Data Management Center is not the Google Marketing Platform feature used for managing product connections.
Source for verification
https://support.google.com/marketingplatform/answer/9013955
https://support.google.com/marketingplatform/answer/9013752
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "Campaign manager 360 Certification" page.
