Question: Within Campaign Manager 360, what are the components of each account?
- Advertisers, user roles, user profiles, campaigns, Floodlight configuration, Floodlight tags, sites, placements, ads, creatives, and billing
- Campaigns, user roles, placements, ads, reporting, Floodlight configuration, Floodlight tags, sites, placements, ads, creatives, and creatives
- Sites, placements, ads, inventory, campaigns, Floodlight configuration, Floodlight tags, sites, placements, ads, creatives, and creatives
- Placements, ads, advertisers, reporting, inventory, Floodlight configuration, Floodlight tags, sites, placements, ads, creatives and billing
or
- Placements, ads, advertisers, reporting, inventory, Floodlight configuration, Floodlight tags, sites, placements, ads, creatives and billing
- Sites, placements, ads, inventory, campaigns, Floodlight configuration, Floodlight tags, sites, placements, ads, creatives and creatives
- Campaigns, user roles, placements, ads, reporting, Floodlight configuration, Floodlight tags, sites, placements, ads, creatives and creatives
- Advertisers, user roles, user profiles, campaigns, Floodlight configuration, Floodlight tags, sites, placements, ads, creatives and billing
Explanation
A Campaign Manager 360 account contains the administrative, trafficking, measurement, and billing objects used to manage digital campaigns. Advertisers organize campaign activity, while user roles and user profiles control account access. Campaign delivery is structured through sites, placements, ads, and creatives. Floodlight supports conversion measurement through configurations and tags, and billing belongs at the account management level.
Why the other options are incorrect
Option A repeats several trafficking objects and omits access-management and billing components.
Option C includes reporting and inventory, which are not listed as core account components in this structure.
Option D omits advertisers and billing while repeating trafficking objects.
Source for verification
https://support.google.com/campaignmanager/answer/2829424
https://support.google.com/campaignmanager/answer/6098287
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "Campaign manager 360 Certification" page.