You should use multiple ad groups when you want to:

Advertisement

  • Use a different bid modifier for products in the same Shopping campaign
  • Link products from a different Google Merchant Center account
  • Target a different country within the same Shopping campaign
  • Set a different priority on bidding within the same Shopping campaign
Join our list

Subscribe to our mailing list and get interesting stuff and updates to your email inbox.

Thank you for subscribing.

Something went wrong.

Leave a Comment


Share via
Join our list

Subscribe to our mailing list and get interesting stuff and updates to your email inbox.

Thank you for subscribing.

Something went wrong.

Send this to a friend