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A company has recently launched a new product and is curious

A company has recently launched a new product and is curious about public sentiment. They've received a significant amount of social media comments about the product. Which of the following strategies would be the most effective way to better understand general public perception?

Question: A company has recently launched a new product and is curious about public sentiment. They've received a significant amount of social media comments about the product. Which of the following strategies would be the most effective way to better understand general public perception?

  • Adding each comment into a spreadsheet to evaluate the sentiment
  • Ignoring the comments as they don't provide substantial data
  • Using an AI tool to analyze the sentiment of posts and comments
  • Responding to each comment asking for clarification on sentiment

The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "Social Media Marketing Certification II" page.

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