In the standard report “Yandex.Direct – summary”, you will see the term “External campaigns”. What needs to be done to view detailed statistics for these campaigns?

  • Enable the “External internet statistics” feature in the Yandex.Direct campaign settings.
  • Enter the Yandex.Metrica counter number in the Yandex.Direct campaign settings.
  • Enable the “Tagging links for Metrica” feature in the Yandex.Direct campaign settings.
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