Reece works for a company that sells sailing trips and wants to set up a 14-day view-through conversion window for their Display campaign instead of the default window. Why will setting up the view-through conversion window benefit their campaign?

Here is the answer of the question: Reece works for a company that sells sailing trips and wants to set up a 14-day view-through conversion window for their Display campaign instead of the default window. Why will setting up the view-through conversion window benefit their campaign?

• It’ll assist them in analyzing the most interacted areas of the Display campaign within a 14-day period.
• It’ll allow them to identify impressions for ads that weren’t interacted with but later resulted in a conversion.
• It’ll prevent interactions being attributed with more conversions than what they actually generated.
• It’ll help them to reveal which ad assets require optimization in order to improve conversion rates.

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