When looking at your email marketing metrics, Click Through Rate (or CTR) highlights which of the following insights?

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Here is the answer of the question: When looking at your email marketing metrics, Click Through Rate (or CTR) highlights which of the following insights?

  • % of people that made a purchase after receiving the email
  • % of people that opened the email out of the total recipients
  • % of people who clicked on a link in the email out of the total recipients
  • % of people who were sent the email against the total number of conversions made

The above question is related to “Fundamentals of Digital Marketing Final Assessment“. You can find all the updated questions and answers related to “Fundamentals of Digital Marketing Final Assessment” on the “Fundamentals of Digital Marketing Final Assessment Answers” page. If you find the update in question or answers, do comment on this page and let us know. We will update the answers as soon as possible.

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