- Configure SES to send all bounce events to an SNS topic. Create a Lambda function that processes each hard bounce event and automatically flags that account as a bounce in your application to prevent further sending attempts.
- Configure SES to no longer send to email addresses that are on your bounce list.
- Configure SES to send the logs of all delivery attempts through Kinesis Firehose. Process each event and look for bounce types and remove these emails from your list.
- Send all emails through SES with a custom reply-to header. Configure SES to listen for events on this email address and flag any email address that replies to this account as a bounced message and remove it from your email list.
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